Phantasm & Brain Applied AI Product Lab
Live · delphimonitor.com

The new standard for Generative Engine Optimisation.

As search transitions from blue links to generated answers, traditional SEO is no longer enough. Delphi Monitor is a premier B2B SaaS platform that enables brands to track, measure and optimise their visibility across the world's top five LLMs.

At a glance
  • Category
    B2B SaaS · Generative & Answer Engine Optimisation
  • Buyer
    Brand, growth, comms and digital leadership
  • Coverage
    The world's top five large language models
  • Status
    Live and taking enterprise enquiries
01The shift

Your brand is being described, not ranked.

When a customer asks a model which vendor to choose, there is no results page to optimise. There is a paragraph, and either your brand is in it, framed the way you intended, or it is not.

That paragraph is assembled from training data, retrieval and whatever the model believes to be true about you. None of it is visible in your analytics. None of it is covered by rank tracking. And unlike a search result, a wrong answer does not sit at position eleven. It sits in the only answer the customer ever reads.

Delphi Monitor exists because you cannot manage what you have never been able to see.

Blind spot 01

Invisible citation

You do not know which questions surface your brand, which surface a competitor, and which surface nobody at all.

Blind spot 02

Uncontrolled framing

Even when you are mentioned, the adjectives attached to you were chosen by a model, not by your brand team.

Blind spot 03

Confident inaccuracy

Models state outdated pricing, discontinued products and invented policies with total fluency and no citation.

02Capabilities

Measure the answer. Then change it.

Capability 01

Audit AEO & GEO performance

Understand exactly how generative engines synthesise your brand narrative. Delphi Monitor observes how each model answers the questions that matter to your category: what it says, who it credits, and where you sit relative to the brands you compete with.

  • Visibility tracked across the leading generative engines
  • Narrative framing, not just mention counts
  • Competitive share of the generated answer

Capability 02

Data-driven interventions

Actionable insight to correct LLM hallucinations and secure placement in AI-generated responses. Measurement on its own is a report. Delphi Monitor closes the loop by telling you which specific corrections are likely to move which specific answers.

  • Hallucination detection with source tracing
  • Prioritised recommendations, ordered by expected impact
  • Re-measurement, so you can prove the intervention worked
03 How it works

An instrument, then a lever.

  1. Define the question set

    We start from the prompts your customers actually type: category questions, comparison questions, and the awkward ones your sales team hears on every call.

  2. Observe every engine

    Those questions are run against the leading generative engines on an ongoing basis, and the answers are captured, structured and scored rather than skimmed.

  3. Score visibility and framing

    Presence is only the first metric. We score how you are characterised, what is asserted about you, and which sources the model leaned on to say it.

  4. Recommend and re-measure

    You get a prioritised list of interventions, and the same measurement running afterwards, so a change in the answer is something you can evidence, not assert.

04Who it is for
01

Brand & comms

Teams accountable for how the brand is described, now that the describing is being done by a model.

02

Growth & performance

Teams watching organic discovery shift into a channel their existing rank tooling cannot see.

03

Digital & SEO leadership

Practitioners who need a defensible answer to "what is our strategy for AI search?" before the board asks.

04

Agencies

Partners who need to show clients something measurable in a category that is currently full of speculation.

See what the models say about you.

Enterprise demos include a live read of your own brand across the engines we track, so the first thing you see is your own data, not a sample account.